Professional networking site LinkedIn increased its market share ofUK visitors to social networking sites while YouTube lost traffic throughout the month of September, according to new data.
The data, released October 12 by digital market analysts ExperianHitwise, reveals the popularity of various social networking sites in terms of their market share of UK visitors to such sites.
The data shows that Facebook remained the top social networking site with a 51.94 percent share of visits to social networks by UK users in September, up 3.08 percent from August. Aside from Facebook the only other social networking site to register an increase in traffic from August was professional connections site LinkedIn -- up 0.13 percent.
Though nearly all sites experienced a decline in visitor numbers, the data revealed that, despite being the UK's fastest-growing social network for the past six months, YouTube experienced a 1.05 percent month-on-month drop in traffic, reducing its total market share to 22.50 percent.
Separate data from the US branch of Hitwise indicates that Facebook, Google and YouTube were also the top three most popular websites of any category in the USA throughout the first week of October.
The top ten sites in terms of market share of visits by UK users to social networking sites in September, and the month-on-month increase, according to Experian Hitwise, are:
| Most popular social networks by UK internet visits | Share of visits September 2011 | Share of visits August 2011 | Monthly change |
| 51.94% | 48.86 | +3.08% | |
| YouTube | 22.50 % | 23.55% | -1.05% |
| 3.40% | 3.87% | -0.47% | |
| Yahoo! Answers | 2.34% | 2.42% | -0.08% |
| Gumtree | 1.16% | 1.19% | -0.03% |
| 0.96% | 0.83 | -0.13% | |
| Tumblr | 0.84% | 0.92% | -0.08% |
| Moneysavingexpert | 0.43% | 0.47% | -0.03% |
| Myspace | 0.39% | 0.42% | 0.04% |
| Moshi Monster | 0.37% | 0.49% | -0.12% |
http://SocialBusinessToday.net - The Best in Social Business
No comments:
Post a Comment