Here it is! Or should I say, here THEY are!
The one-eyed figures named Wenlock and Mandeville were unveiled at an east London school on Wednesday, with London 2012 organisers hoping they will inspire a generation of children while persuading their parents to contribute a share of £15 million the mascots are intended to raise in merchandising revenue.
Two parts-Pokemon to one-part lava lamp, the distinctive figures are the product of a rigorous design process intended to capture the imagination of children, and work as well in the digital world as they will in costume form at trackside in 2012.
Much Wenlock in Shropshire is considered by many the birthplace of the modern Olympics. Baron Pierre de Coubertin, the founder of the IOC, visited the town in 1890 and took inspiration from the annual Games organised by Dr William Penny Brookes, a local doctor, to “promote the moral, physical and intellectual improvement of the inhabitants”
Jason Barrett http://SocialBusinessToday.net
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