Nokia’s new vision for monetising social media

Nokia gave an intriguing presentation on how they are restructuring to put social media at the heart of their business as well as their marketing. Key to this is moving from a successful fan acquisition strategy (4m fans) to use social media for commerce activation across local markets. Hear how Nokia are using EngageSciences as the Social Media Engagement Platform, to power a major part of this global brands social business future.

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